New Delhi, Delhi, India, Tuesday, August 11th, 2015: Started as a festival which reaffirms human bonding and the promise of protection between siblings, there is little wonder that Raksha Bandhan remains till date one of the most widely celebrated traditions. While the sentiments behind the festival remains the same, times have changed and people find themselves away from home over prolonged periods of time for various reasons like higher education and work. Online stores, to facilitate the exchange of the sacred thread and gifts on this occasion, offer delivery services.“The tremendous growth in sales have encouraged us to include a greater variety of gifts and rakhi designs on the website”, says the store manager at rakhi.in. “We started off small but people enjoy rakhi shopping online more when there are more options”, he states. There are Fancy rakhis, Kundan rakhis, Traditional rakhis and even Cartoon rakhis on the website. Even sets of rakhis are available for people who want to send them to more than one sibling residing at a specific place.
When asked what people mostly look for when they are buying rakhi online, the head of design at rakhi.in comments that quality always gets priority. According to her, strong and colourful designs appeal most to the customers.
“Last year we saw many people ordering to send rakhi to India. This year, we already have a few orders placed, but we are sure that the numbers will increase, at least be double of what it was last year”, says the store manager. With so many Indians living abroad away from their family, the option of buying rakhi online and having it delivered home on Raksha Bandhan is indeed a great relief.
The website also has a very well organised collection of gifts. There are separate categories for gifts for brothers, return gifts for sisters, and an entire section of gifts for children. According to a senior personnel, sweets, clothing accessories, soft toys and personalised gifts like mugs and photo frames with pictures are very popular with the buyers who do rakhi shopping online.
The website also offers free shipping for buyers who want to send Rakhi to India or abroad. The store manager says, “We want more and more people to bond and Raksha Bandhan is a global festival which promotes this sentiment strongly. This is why we offer free shipping of gifts and rakhi threads each year.”
About Us:
Rakhi.in is an online rakhi store which ships rakhi to various parts of the world. It is based in Delhi and offers a wide collection of rakhi and specialised gift items for the occasion of Raksha Bandhan.
Contact Us:
Rakhi.in
+91 8510934032
Email: info@rakhi.in
Website: http://www.rakhi.in/