SmartMetric, Inc. (OTCQB: SMME) -- Consumer behavior has forever been changed because of the world we live in according to the maker of biometric credit and debit cards, SmartMetric.The ubiquitous PIN pad at every checkout where you need to touch buttons to enter your PIN code has become a virus spreading touch point. As a consumer goes to enter their PIN number on the PIN pad at the checkout a hesitation happens as they realize they are touching something that any number of consumers have touched during the course of just the past hour. Having no other option the consumer touches the PIN pad and if they are lucky reach immediately for a hand sanitizer. However most don’t because simply there is none provided at the checkout.
PIN pads have overnight become a virus spreading touch point that many consumers have an aversion to in this ever changing world. However there is a safer way and it is already being rolled out around the world. The touchless "contactless" card reader. Instead of swiping and touching a card reader, the consumer simply waves their contactless equipped card within an inch or two of the card reader and instantly their card information is read by the machine. No touching. No swiping. A simple wave of the card in proximity to the card reader and the credit or debit card transaction is done.
"We see consumer behavior being forever changed with consumers still wanting to reach for their card to make a payment but not wanting to touch PIN pads and readers at the checkout," said today SmartMetric’s President and CEO Chaya Hendrick.
The SmartMetric fingerprint activated dual interface credit and debit cards, having both contact insertion into a card reader along with contactless RFID/NFC wireless reading, use biometrics to provide a much higher level of card security to that of PIN based cards. At the same time the card's enhanced security that stops the card from being able to be used unless there is a 100% fingerprint match with the card user's fingerprint, provides banks with a much safer card platform. The card's RFID/NFC contactless feature is only activated following the biometric fingerprint match.
SMME is ready to move aggressively forward in making available its new card to credit and debit card issuing banks around the world, in association with the its global banking partners.
SMME is a USA based company with sales and marketing partnerships in Latin America, Europe the United States. Engineering of the biometric card electronics is done in-house and is the owned intellectual property of the company.
To view the SmartMetric Biometric Card please follow this link - Video of the SmartMetric Biometric Card. To view the company website: www.smartmetric.com
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