[URL=https://outrankco.sg/blog/the-google-effect-on-our-brain/]The G Effect On Our Brain[/URL]Human behavior is changing in noticeable ways because of the digital age, and a lot of scientists see that the same changes could also happen on how a person’s brain works too. Why do you have to store information in your brain when you can simply look for the answers on the Internet? The research on this matter is still at its early stage, but some compelling studies show that fact recall is becoming obsolete for humans. People remember how and where to find facts rather than remember the facts itself.
Four studies were conducted by Betsy Sparrow that points to a similar phenomenon: When an individual thinks that he or she can just look up something later, they won’t bother themselves remembering it. One study done wherein the subjects typed trivia avowals in a computer and were instructed to save them in one of five folders, it showed that the subjects were good in remembering the folders than the facts inside them.
In 2013, researcher Linda Henkel from Fairfield University published a related study that came to comparable conclusions. Some of the subjects were instructed to photograph the artworks in a museum, and those who did it were less likely to recall what they have seen. Henkel called it the “photo-taking-impairment effect.” Before you pull out your camera while on a vacation situated in a beautiful spot, you might want to consider Henkel’s work.
Google effect has many great things. Number one, memories can be imperfect. We all know that computers are way better in storing and retrieving substantial amounts of info compared to humans. When a skyscraper connection to the power grid is being repaired by an electrician, you most probably won’t let the person rely on memory alone. So basically, life can be compared to an open book test rather than a quiz show. Knowing where you can look things up is usually the more potent skill.
People are being warned by sparrow not to fall into the common trap of thinking that technology has made some effects that are never seen before. Offloading fact recall is not considered a new occurrence. Families and groups have actually done this for many years. Spouses who are always questioned about where the clean socks are kept, or a manager who keeps asking an admin where the next meeting will be, definitely know this. Such a phenomenon is known as transactive memory, and Sparrow thinks that technologies such as Google are serving a similar function.
When you are writing down a memo or an essay, you might notice a pile of notes near you. But if you pause in every phrase because you want to look things up, you will never get things done, and you will end up having choppy writing. Your writing will be smoother if you have more stored facts in your head. As a side effect, you can make connections too and even offer new insights that can only come from a collision of facts.
To navigate digital amnesia, the best way is to let the computers perform what they do best – let’s say, for example, you don’t need to remember hundreds of email addresses of employees – but take note you need to refrain being tempted in offloading everything that your brain used to remember.
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