“With a base now in the Netherlands, we can deliver VIDAFY products to every European market,” noted owner and CEO Shane Brady. “This is the first step as we work to provide greater localization for the many EU countries and languages. As each market grows, we’ll work to establish local offices and staff to provide even more personalized assistance.”

The grand-opening event was supported by visiting field leaders Steven Keller and Brenda Varela of the U.S., with video link-ups for live visits from Rebecca White and Justine Coles of Australia. The two-day event featured dynamic training and celebration of accomplishments of dozens of entrepreneurs. Also noteworthy was training and leadership provided by one of VIDAFY’s early leaders in Europe, Patrick Powers.

Tyler Sharp leads operations for VIDAFY in the U.S., EU, and AUS/NZL markets. “It’s such an exciting time for the VIDAFY distributor base in Europe,” Sharp said. “We have such amazing leaders there! This is a great new day with new opportunities for our wonderful distributors all over Europe.” One of those distributor leaders is Betty Koudal of Denmark, who said, “It has been quite a journey, and I’m really grateful for being a part of it!” From Brenda Varela: “This is very exciting for VIDAFY as a whole—we’re able to reach so many more people and offer them ‘hope in a bottle’!”

VIDAFY Inc., based in Murray, Utah, is the world leader in curcumin supplementation, the effective component found in turmeric. VIDAFY began operations in Mexico in 2016, and since has expanded to markets around the world. VIDAFY’s flagship product, Nanofy, utilizes BioMS™ technology, developed and patented in Germany as a groundbreaking means for making curcumin more bioavailable.

Learn more at VIDAFYglobal.com.